Synapse VisiTrak™ Web Analytics

What good is a website if you don’t know how it’s being used? iData’s Synapse VisiTrack™ Web analytics package gives you instant information on visits to your site for any  time period you specify. With just a mouse click, you can generate an array of reports right from your browser that how your site is being used, how much traffic you are getting and where you may need to improve your site.

VisiTrak™ Web Analytics Features and Benefits

1. Understandable Usage Information. Software designed to generate web traffic reports often fails to produce meaningful information for dynamic or content management system driven sites.  Because usage information is retrieved from the HTTP logs, pages are known to the system only by their URL, which can be long and undecipherable. VisiTrack™ maintains its own logs of web traffic, and produces reports that clearly show page accesses in readable format, by page name rather than URL.
2. See number of views of any page, most visited pages, least visited pages and more. Improve web content by removing or improving pages that are not being used, and adding more content of the type people are viewing. VisiTrack™ lets you instantly see views of any page for any time period.
3. See most popular entry pages, exit pages, and paths through your site. How are visitors actually using the site? With VisiTrack™, you can see how the site is actually being used: where are users entering the site, which pages lead users to which other pages, and what pages are convincing users to leave the site.
4. See who is referring visitors to your site. See what search engines and what other websites are referring visitors to your website.
5. See spider visits. Track visits to your site by search engine spiders. Display visits separately for human visitors vs. spider visitors.
6. Track use of your site by registered users or email recipients. When used in connection with Synapse CommLink™, you can track the visits of email recipients to your website, making it possible to directly track the effectiveness of your email campaigns in producing sales

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